Wedel, M., & Kamakura, W. A. (2000). Market segmentation: Conceptual and methodological foundations (Second edition.). Kluwer Academic.
Successfully copied to clipboard
Copying to clipboard failed
Chicago Style (17th ed.) Citation
Wedel, Michel, and Wagner A. Kamakura. Market Segmentation: Conceptual and Methodological Foundations. Second edition. Boston: Kluwer Academic, 2000.
Successfully copied to clipboard
Copying to clipboard failed
MLA (9th ed.) Citation
Wedel, Michel, and Wagner A. Kamakura. Market Segmentation: Conceptual and Methodological Foundations. Second edition. Kluwer Academic, 2000.
Successfully copied to clipboard
Copying to clipboard failed
Warning: These citations may not always be 100% accurate.