Life style and psychographics /

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Bibliographic Details
Main Author:	Wells, William D.
Format:	Book
Language:	English
Published:	[Chicago] : American Marketing Association, [1974]
Subjects:	Marketing research. Attitude (Psychology) > Testing. Market segmentation. Attitude (Psychology)

Hesburgh Library General Collection

Holdings details from Hesburgh Library General Collection
Call Number:	HF 5415.2 .W445
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