Market segmentation : using demographics, psychographics, and other segmentation techniques to uncover and exploit new markets /

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Bibliographic Details
Main Author: Weinstein, Art
Format: Book
Language:English
Published: Chicago, Ill. : Probus Pub. Co., [1987], ©1987.
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Hesburgh Library General Collection

Holdings details from Hesburgh Library General Collection
Call Number: HF 5415.127 .W45 1987
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