Mama Benz & the taste of money /

A documentary on the marketing in West Africa (specifically, in Togo and Burkina Faso) of textiles produced by Vlisco, a Dutch company. The local market women who sell Vlisco cloth have become very wealthy and are affectionately referred to as Mama Benz because they can afford to have a chauffeured...

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Bibliographic Details

Corporate Authors:	Ryninks Films (Firm), IKON (Association), Filmakers Library, inc
Other Authors:	Junger, Karin, Cobos, Carmen
Format:	Video DVD
Language:	French English
Published:	New York, N.Y. : Filmakers Library, [2002], ©2002.
Subjects:	Women merchants > Africa, West. Women, Black > Economic conditions. Textile fabrics > Togo > Marketing. Textile fabrics > Burkina Faso > Marketing. Vlisco (Firm) Documentary films. Short films. Women, Black. Textile fabrics > Marketing. Textile fabrics. Women merchants. Togo. Burkina Faso. West Africa.
Summary:	A documentary on the marketing in West Africa (specifically, in Togo and Burkina Faso) of textiles produced by Vlisco, a Dutch company. The local market women who sell Vlisco cloth have become very wealthy and are affectionately referred to as Mama Benz because they can afford to have a chauffeured Mercedes Benz. This film focuses on the interplay between the men of Vlisco and the West African market women they depend on to sell their product.