American queenmaker : how Missy Meloney brought women into politics /

"Marie 'Missy' Mattingly Meloney was born in 1878, in an America where women couldn't vote. Yet she recognized the power that women held as consumers and family decision-makers, and persuaded male publishers and politicians to take them seriously. Over the course of her life as a journalist, magazin...

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Bibliographic Details
Main Author: Des Jardins, Julie (Author)
Format: Book
Language:English
Published: New York : Basic Books, 2020.
Edition:First edition.
Subjects:
Summary:"Marie 'Missy' Mattingly Meloney was born in 1878, in an America where women couldn't vote. Yet she recognized the power that women held as consumers and family decision-makers, and persuaded male publishers and politicians to take them seriously. Over the course of her life as a journalist, magazine editor-in-chief, and political advisor, Missy created the idea of the female demographic. After the passage of the 19th Amendment she encouraged candidates to engage with and appeal to women directly. In this role, she advised Presidents from Hoover and Coolidge to FDR. By the time she died in 1943, women were a recognized political force to be reckoned with. In this groundbreaking biography, historian Julie Des Jardins restores Missy to her rightful place in American history"--

Hesburgh Library General Collection

Holdings details from Hesburgh Library General Collection
Call Number: PN 4874 .M4856 D47 2020
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