Readings in market segmentation /
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Chicago, Ill. :
American Marketing Association,
[1980], ©1980.
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| Subjects: |
| Physical Description: | vii, 198 pages : illustrations ; 28 cm |
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| ISBN: | 0877571325 |