Strategic brand management : new approaches to creating and evaluating brand equity /
Saved in:
| Main Author: | |
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| Format: | Book |
| Language: | English French |
| Published: |
New York : Toronto :
Free Press ; Maxwell Macmillan Canada,
1992.
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| Subjects: |
Hesburgh Library General Collection
| Call Number: |
HD 69 .B7 K37 1992
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|---|---|
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